Of course, we don’t mean literal pain. This is a generic analogy for “solutions to customer needs,” but you get the point. If your customer is in pain – in other words, if they have a need, or a problem that needs solving – they want a product or [...]
So, with over 2.4 billion social network users worldwide – and most of them on Facebook – it’s no wonder that businesses love social media. It’s a wonderful playground for networking, a great platform for promoting products and services, and the perfect place to speak your mind about, well, [...]
“Actually, most of my users access my site on desktop so I’m not too worried about my site being mobile-responsive.” That is an actual quote from a client who requested a site audit. As we worked through the audit results we determined that the page speed was sluggish, there was [...]
2017 was a bumper year for billionaires! For the first time since people began keeping a record of this kind of thing, Forbes listed over 2 000 people with fortunes running into 10 figures. That’s 233 more than in 2016 – and the biggest jump since Forbes began its [...]
Social media. The clue is in its name. Or rather, the first part of its name. Social. The hallowed Cambridge online dictionary defines it thus: “relating to activities (that happen during the time when you are not working) in which you meet and spend time with other people.” OK [...]
Those of us who live in the beautiful town of Reading, Berkshire are really very lucky. Our county boasts such iconic attractions as Windsor Castle, Eton College and Royal Ascot. On top of that, Reading itself is a powerhouse of economic development. As the leading UK city for growth [...]
One Mississippi, two Mississippi….That’s how I learned to count seconds as a child. So, please indulge me here for a second and say “one Mississippi” out loud. Did you do it? Now think about this: In that one second, in the time it took you to say “one Mississippi,” [...]
The UK is a great place to start a business. And I’m not just saying that because I live here and am therefore possibly a tad biased. Both of which, are, of course, true! But this time, my bias is actually backed up by hard and fast research! Forbes [...]
As native English speakers, we can be very arrogant. No, it’s true. I’m the first one to put up my hand. No matter where I go, I expect people to speak my language. Hello, it IS English after all. It’s like the only language that matters, right? What do [...]
It’s a phrase we’ve all heard a thousand times. It crops up in the myriad house hunting/moving to the country shows we see here all the time in the UK on TV. We hear it mentioned with great authority by our friends in the real estate business. And we’ve [...]
