Entrepreneurship

Speaking the Language of the People Equals More Customers. Here’s How.

Relationships can succeed or fail based on our language choice. Fact! Whether we are talking to our kids, our spouse, our employees or our customers, our own word choice is critical in getting the response we want. Let’s take an example: “You keep spending too much money on the credit card and it makes me so angry!” gets the point across in no uncertain terms. Hmm, are you looking for a scrap with your significant other? If not, then how can you reword [...]

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One Shot – One Kill. How to Find The Customer Pain Point And Close The Sale

Of course, we don’t mean literal pain. This is a generic analogy for “solutions to customer needs,” but you get the point. If your customer is in pain – in other words, if they have a need, or a problem that needs solving – they want a product or service that kills the pain or solves the problem. How do they find this product or service? They do an online search. And thankfully, because you took some awesome digital [...]

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These “Self-Made” Billionaires Know How To Get Rich – But Here’s What They’re Not Telling You

2017 was a bumper year for billionaires! For the first time since people began keeping a record of this kind of thing, Forbes listed over 2 000 people with fortunes running into 10 figures. That’s 233 more than in 2016 – and the biggest jump since Forbes began its now famous global billionaire tracking. Collectively, this translates to a somewhat mind-boggling $7.67 trillion in net worth – an almost 20 percent increase on the previous year. Of course, some [...]

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What are the Top Priorities an Entrepreneur Needs to Succeed?

Business owners juggle many balls. Choosing a business idea. Getting the funding you need to make your dream a reality. Branding. Production. Time management. Staff. Marketing … and everything else. It can be hard to keep all those balls in the air. There are too many of them and, after a while, something’s gotta give. You’re going to start dropping some of those balls. How can you focus your energies to have the most productive impact for your your [...]

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Why More U.S. Businesses Are Succeeding Now Than Ever Before

Last week we spoke about the Global Entrepreneurship Monitor (GEM)’s annual report on the state of entrepreneurship the world over. In the report, GEM highlights the unusually high rate of entrepreneurship in the U.S. The United States consistently exhibits among the highest entrepreneurship rates in developed economies. At 14% of the U.S. population of working age, entrepreneurship rose in 2014 to the highest level in the 16 years GEM has assessed this activity. This level represents approximately 24 million Americans [...]

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Entrepreneurs in the United States: A Dying Breed? … Or Alive and Well?

Every time we turn around, it seems like one more mom and pop store has been swallowed up by a mega corporation. Some say that this spells the beginning of the end - the death of entrepreneurship in the US. But the numbers tell a different story. A Remarkable Recovery 2008 - 2009 spelled a dark time in the world economy. Heralding the biggest financial downturn the world has faced since the early 1920s, this period has been given the euphemistic label [...]

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