A business that doesn’t make sales is no business at all. But to make sales, you need leads. And once you have those leads, you need to know how to convert them. Using the web to create an online presence and to draw great, qualified leads to your business does not happen by accident.
Let us walk you through how to make the best use of the web – through smart online marketing and social media – to generate those all-important leads.
What We’ll Cover
Why should I take this course?
Step By Step Guide
Our coaching team doesn’t just throw information at you. Rather, we have developed a step-by-step course which starts at the beginning and gives you the most relevant information in a logical, easy-to-follow order.
Our practical, hands-on coaching will show you how to:
- Discover who your target audience is
- Identify your unique selling points and unpack your brand
- Use the science of marketing to your advantage
- Uncover which tools to use, how, and why
- Unpack SEO and how to make it work for you
And so much more!
You will be able to set up each element as you go along and watch it work for your business!
Invest In Your Success
Online marketing means no more knocking on cold doors or paying tens of thousands to mediocre sales reps.
Invest in your business by taking control of your online marketing. It’s easier than you think!
Module 1 – Base to start building your brand – Brand Identity – Marketing Strategy
- Where do I start?
- Who do I talk to?
- What channels do I use?
Module 2 – Applying the Digital Strategy – Tactics to enhance the attraction
- What is a lead magnet?
- How to create lead magnets
- Deploying lead magnets
Module 3 – Converting the attraction to money – Tactics for closing the sale and collecting the money
- Landing Page theory
- Social Media theory
- SEO/SEM conversion tactics
Module 4 – Enhancing the WOW – creating the magic – getting referrals and increasing the value of a client reputation management
- Brand Management
- Star Dust
How the course works
The course is completely online and powered by the Learn Dash platform.
4 Modules (broken up into 52 weeks).
$24.97 per calendar month for 12 months.
Homework each week, compiled and submitted at the end of each module.
15 minute Skype video call with The Coach on completion of the course to discuss the homework assignment and the next steps for your business.
- Gareth Coats
If you're looking for a vibrant, clearly pitched and informative way to learn more about Digital Marketing then The Digital Coach 101 is perfect for you. Kenneth has a wealth of information he just can't help but sharing, his advice... read more3/16/2017Arnold Palmer
Digital Coach 101 is a must for all businesses who wants to grow and enhance their online presence and even. The coach really opened my eyes how we under-utilize the digital and social media to increase our customer base and... read more6/20/2017
- Liza Claire Hooper
Very inspiring and informative workshop this morning Ken, our key takeaways for the morning ... "To have fun with what we are doing" share .. share ! and of course.... create a statement, that is spoken about.. because More is... read more5/23/2017Michael David Chiole
Thoroughly enjoyed the presentation. It was meaty and really demonstrated the possibilities of using our modern day exposure through Social Media and Websites. Optimisation of the use of these media I believe will create effective branding,marketing and generation of qualified... read more6/30/2017
- Bryce Greeff
I'd just like to give a Big Shout out to Kenneth, David and Jade who spent their time and energy on the morning of Thursday 16 March, to educate, facilitate and navigate our small intimate group through the intricacy of... read more3/18/2017
- Tracy Harris
Woooow what an amazing, informative and incredible morning to spend time Kenneth at his Digital marketing cource. I has so many aha moments and he has change the way I view facebook and websites and the importance thereof by having... read more5/23/2017Chanti Jackson
Attended the free digital marketing workshop today. Kenneth shared valuable information which is vital to anyone who wants to maximise their business digitally. All the information was easy to understand and Kenneth is superbly knowledgable about all aspects of digital... read more6/06/2017
- Danie Barnard
I have for a long time been looking for someone who can REALLY get the maximum out of digital marketing for me and my business. Based on what I saw and learned yesterday, I have no doubt I am at... read more3/17/2017Merrilyn Osborn Mack
Thoroughly enjoyed the workshop this morning. A very informative experience that puts the digital media and how everything is linked into perspective. A lot of information to grasp but would like to put into practice the concepts discussed. A lot... read more2/27/2017
- Madeleine Colling
In this new digital era, we are never to old to learn. I recently attended a very valuable and information session with Kenneth from The Digital Coach who clearly has a huge passion for this untapped industry. Kenneth has travelled... read more6/13/2017
- Andrea Isaacson
Thank you Kenneth and Jade for an awesome session on Tuesday. It was informative, entertaining and interactive. The content was simplified and explained in such a way that everyone was able to understand. Many "Uh Huh" moments and lightbulbs went... read more3/30/2017
- Gary Botha
Thank you Kenneth and Jade for inviting me to your session today. I have a whole new perspective on Digital Marketing now. The session was worth every minute of my time and has given me a lot to work on... read more6/27/2017