A guide on how to make money with online marketing. In this article I'm going to talk about what it takes to move your business from the point of working 24/7 and having no time to spend with your family, to going digital correctly, and getting the quality time with your family you really wanted when you started this in the first place. You can do more of what you love. If you would rather skip to the end and just set [...]
How did Amazon and Google become so big so quick - Might be they know something about the difference between mining the miners and the art of mining. What does Levi Strauss and Google have in Common? They knew where the true gold was. There is not much difference between the Gold Rush era and today's digital gold rush. Except that maybe there could be a lot more winners if only you knew where to mine or better still if you [...]
Relationships can succeed or fail based on our language choice. Fact!Whether we are talking to our kids, our spouse, our employees or our customers, our own word choice is critical in getting the response we want.Let’s take an example: “You keep spending too much money on the credit card and it makes me so angry!” gets the point across in no uncertain terms.Hmm, are you looking for a scrap with your significant other?If not, then how can you reword [...]
Of course, we don’t mean literal pain. This is a generic analogy for “solutions to customer needs,” but you get the point. If your customer is in pain – in other words, if they have a need, or a problem that needs solving – they want a product or service that kills the pain or solves the problem. How do they find this product or service? They do an online search. And thankfully, because you took some awesome digital [...]
Business owners juggle many balls. Choosing a business idea. Getting the funding you need to make your dream a reality. Branding. Production. Time management. Staff. Marketing … and everything else.It can be hard to keep all those balls in the air. There are too many of them and, after a while, something’s gotta give. You’re going to start dropping some of those balls.How can you focus your energies to have the most productive impact for your your [...]
Last week we spoke about the Global Entrepreneurship Monitor (GEM)’s annual report on the state of entrepreneurship the world over. In the report, GEM highlights the unusually high rate of entrepreneurship in the U.S. The United States consistently exhibits among the highest entrepreneurship rates in developed economies. At 14% of the U.S. population of working age, entrepreneurship rose in 2014 to the highest level in the 16 years GEM has assessed this activity. This level represents approximately 24 million Americans [...]
Every time we turn around, it seems like one more mom and pop store has been swallowed up by a mega corporation. Some say that this spells the beginning of the end - the death of entrepreneurship in the US.But the numbers tell a different story. A Remarkable Recovery 2008 - 2009 spelled a dark time in the world economy. Heralding the biggest financial downturn the world has faced since the early 1920s, this period has been given the euphemistic label [...]
